The Value Proposition Canvas is a tool for the collaborative development of the fit beween a customer segment, especially its key jobs and related gains and pains, with potential value propositions which could be provided for the segment. Here is a nice 3′ explanation by the company that designed the canvas, Strategyzer. Btw, the design […]
Tag: Value Proposition Canvas
“The Job, the Pain, the Gain, and Customer Segments”
Useful 4′ vid.
“How to Fill in a Lean Canvas?”
– Nice 8′ Video. The purpose of the Lean Canvas is to support collaborative, high-level modeling of a new organizations. In this purpose, its basic approach, and key concepts, it is closely related to two Strategyzer® product – the Business Model Canvas and the Value Proposition canvas. It is also strongly informed by “lean” practice, […]